THE WORLD OF OWAY TECHNICAL PRODUCTS REPRESENTS THE PERFECT SYNTHESIS OF ALL ITS DIVERSIFIED VALUES. IT'S FORMULATIONS OFFER THE SKIN AND HAIR UNIQUE AGRICOSMETIC BENEFITS, ENVELOPING FRAGRANCES AND FEELINGS, PERFECT COVERAGE PERFORMANCE AND LONG-LASTING TECHNICAL BENEFITS. 

Hcolor

Need to know

The first nourishing ammonia-free colouring system actived with a butter developer based on Illipé butter. Hcolor revolutionises salon colour treatments. The colour becomes a moment for a perfumed and pleasant relaxing pause, which is good for the hair fiber while transforming your look. 

Action

Respects the hair fibre and the hair’s physiological pH, maintaining its structure. The absence of ammonia eliminates any irritant fumes for the wellbeing of the salon professional and client. The fragrance is pleasant and makes the colour service perceptively more pleasant for the client. Extremely reduced likelihood of respiratory and skin irritation, even in the most sensitive of individuals. Perfect coverage of grey hair.

How to use:

Mix Hcolor with Hcatalyst diluted to a 1:1.5 ratio. You can dilute to a 1:1 ratio in the event of particularly refractory grey hair.

Active ingredients

Biodynamic Hibiscus –Strengthens hair’s structure from within. It increases the hair’s shine and leaves it soft and silky.

Organic Perilla oil –It is commonly used in phytotherapy and is soothing and calming. It performs an anti-ageing action.

Cotton Protein –They have a substance giving action, conferring body and structure to the hair. They prevent drying out and perform repair and restoring actions on the hair fibre. Softening and nourishing.

Ethical Date –Nourishing and elasticizing oil that improves the hair fibre structure over time. It prepares the hair for technical services.

Does not contain

AMMONIA / PARABEN / PETROLATUM / SYNTHETIC FRAGRANCE / ARTIFICIAL COLORANTS

pH

9,8 – 10,8

Size

100mL tube

Download Digital Colour Chart

View the Digital Colour Chart here.

Hnectar

Need to know

Beautifying colour nectar without ammonia, paraphenylenediamine, resorcinol, mineral oil, alcohol and perfume. From nectar, the purest ingredient in nature to the purest colour infusion in the salon. An extremely delicate and highly tolerable formula for both hair and skin that minimises sensitisation risks.

Action

Excellent plumping and restructuring effect thanks to the cotton protein and to vitamins and aminoacids contained in Papamiel. Long lasting hydration, thanks to the high concentration of sugars contained in the nectars. Hair do not require protein integration or restructuring treatment, as Hnectar is a colour service with integrated hair lifting.

How to use

Mixing Hnectar with Hcatalyst or Htone diluted to a 1:1 ratio.

Active Ingredients

Biodynamic Elderberry Nectar–Brightening and revitalising. Elderberry substances make the hair bright and shiny and are consequently ideal remedies for dull and lifeless hair.

Organic Mallow Nectar –Soothing, refreshing and de-sensitising. Excellent for sensitive skins as it reduces their proneness to irritation and has a decongesting and anti-inflammatory action.Papamiel Nectar – Nourishing, regenerating and revitalising. The Papamiel has a quick regenerating function on the cells of the upper epidermis. Through the high concentration of sugars, it favours hydration and provides unique comfort.

Ethical Yerba Mate –Anti-oxidant and anti-radical. It protects the hair against oxidative and endogenous stresses and retains cell vitality and prevents their aging.

Cotton Proteins –They have a substance giving action, conferring body and structure to the hair. They prevent drying out and perform repair and restoring actions on the hair fibre. Softening and nourishing.

Does not contain

AMMONIA / PARAPHENYLENEDIAMINE / RESORCINOL / ALCOHOL / PERFUME / MINERAL OIL

Size

60mL jar

Digital Colour Chart

View the Digital Colour Chart here.

Hmelt Mask

Need to know

Colouring, brightening and revitalising concentrate with ethical phyto-pigments. Born from a series of alchemical natural processes to reveal your exact shade of colour.

Action

Hmelt is the pure colouring, revitalising and brightening pigments for natural and cosmetic colours that thanks to fair trade phytopigments, they yield intense and natural reflections.The shades authentic chestnut, glamour copper gold, divine gold, sunny orange, red energy, mysterious purple, playful rose, blue charm and green harmony allow to create fashionable colours in accordance with one’s personality and/or mood.Extremely versatile, HMELT may be used in a specific treatment or added to others services in order to revitalise cosmetic colour, to enhance shine and reflection or to neutralise unwanted hues.

How to use

a) To create fashionable effects, to revitalize cosmetic colours, enhance the hair’s natural reflections, or intensify natural or cosmetic colours after treatment:40 g HMILK NO STRESS + 20 HMELT drops. To enhance colour intensity, increase the number of drops, depending on the desired effect. For decisive colour and pastel results, apply on bleached hair

b) To enhance shine and reflections of cosmetic colours:HNECTAR: 60 g HNECTAR + 10 HMELT drops + 60 g HCATALYST • HCOLOR: 60 g HCOLOR + 10 HMELT drops + 90 g HCATALYST

c) To re-pigment very faded hair:apply pure HMELT directly on hair before applying HCOLOR or HNECTAR

d) To neutralise unwanted hues (anti-yellow) and give new light to blonde hair:add 20 drops of hmelt mysterious purple to hmilk no stress or to the specific OW hair bath for the hair type being treated.

Active ingredients

Biodynamic curly dock - its concent of Iron, Magnesium, Potassium and Calcium remineralizes hair fibre, while the incredible content of Vitamins A and C offers energy and antioxidant protection.

Organic mullein - it leverages the process of photoluminescence that absorbs the most powerful UV radiation, transforming it into brightness. It increases hair brilliance progressively, treatment after treatment and it protects hair against photo-oxidative stress due to UV rays.

Fair trade phytopigments - exclusive phytopigments (Rhatany, Broom, Walnut, Lycopene, Turmeric and Saffron) polish hair fibre, protecting hair with antioxidant action, giving natural depht to reflection, intensifying them.

Does not contain

PARABEN / PETROLATUM / FRAGRANCE

Size

50ml tube

Technical Brochure

View the Technical Brochure here.

Hbleach

Need to know

The first ammonia free bleaching cream butter based on Kukui Butter and enriched with a sinergy of three precious oils. Hbleach butter cream is not just a lightener, but also a treatment that infuses softness. Who said all bleaching products are aggresive? No ammonia, no stress, no damage.

Action

Lightens up to 5-6 tones. Protects and cares for the hair fibre and scalp and leaves the hair soft and full of bounce. No ammonia or ammonia fumes, no fragrances, no messy powders. Lightens the hair evenly, with no streaks. Acts progressively for better control of lightening during treatment, Ideal for every bleaching treatment, from soft tones to more decisive lightening. Also ideal for removing cosmetic colour.

How to use

Bleaching: in a non-metallic bowl, mix 1 part Hbleach cream butter with 2 parts Htone or Hcatalyst activator (9, 20, 30 or 40 vol. depending on the desired degree of lightening).Removal of cosmetic colour: in a non-metallic bowl, mix 1 part Hmilk no stress and 1 parts Hbleach. Add Hcatalyst 9 vol. (1:1)*. Mix and apply to selected sections of hair. Spraying Hrestore on them. Insert under a heat source for 20-40 minutes. After the processing time, rinse out and shampoo with Hbalance shampoo and condition with Hmilk no stress. * Ex. 20 ml Hmilk no stress, 20 ml Hbleach and 40 ml Hcatalyst.

Active ingredients

Kukui Butter –Relieves the scalp, strengthening its defences against aggressive external agents.

Organic Perilla Oil –Protects the scalp with its soothing, de-stressing and calming action. Combats ageing and free radicals.

Biodynamic Lavender Essential Oil –Relieves the scalp, strengthening its defences against aggressive external agents.

Burkina Faso Fair-trade Date Oil –Nourishes, restores bounce and delivers lasting improvement to the structure of the hair fibre.

Does not contain

AMMONIA / PARABENS / PETROLATUM / PEG-PPG-BG / EDTA / ARTIFICIAL COLORANTS / FRAGRANCE / GMO

pH

10.8 – 11.8

Size

500mL pouch

Hcatalyst & Htone

Need to know

Nourishing liquid butter developer for ammonia free coloring and bleaching.

Action

HCATALYST20Vol. 30Vol. 40Vol.
Activator for colouring and bleaching. A creamy texture rich in emollients that protects the skin during treatment. 

HTONE9Vol.
Activator for colouring and artificial pigment removal. A creamy texture rich in emollients that protects the skin during treatment. 

Active ingredients

Biodynamic Hibiscus Extract - Rich in anthocyanins (flavonoides), organic acids, carbohydrates and vitamins. A powerful antioxidant. It protects the hair from free radicals and external aggressions, strengthening its structure.

Organic Perilla Oil -Rich in fatty acids, nourishes hair fibers and polishes the stem. Soothing and calming for the scalp it has an anti-aging action due to the high content of flavonoids.

Ethical Date Oil from Burkina Faso -Nourishing and elasticising. In a village, an African women’s cooperative picks dates, which are then processed by the community. OWAY contributes to the economical safety of several families in the villages of Burkina Faso, through the purchase of this raw material. 

Illipé Butter -It has exceptional nourishing properties and prevents skin dryness. It reduces degeneration of skin cells and restores elasticity and flexibility to hair fiber.

Cotton Proteins -They have a substance giving action, conferring body and structure to the hair. They prevent drying out and perform repair and re-storing actions on the hair fibre. Emollient and nourishing properties of the scalp. 

Does not contain

PARABENS/MIT / ARTIFICIALCOLORANTS / EG-PPG-BG / ETROLATUM / PHTHALATES / EDTA / GMO

Size

900mL pouch

Hsystem

Need to know

A complete system that accompanies your colour treatment in the phases of preparation, application and post-colouring. The Hsystem line formulas develop extraordinay synergies with Hcolor, Hnectar, Hmelt and Hbleach offering advances methods that allow working with a lower PH, stressing the cuticle less.

Action

Hscreen
It creates a protective film between the scalp and the product preventing pots and redness. It nourishes the salon profes-sional’s hands (protective glove effect).

Hbalance shampoo
It rebalances pH and neutralizes any alkaline residues after technical treatments. It guarantees moisturization and nourishment for the hair fiber.

Hbalance mask
Special conditioning and detangling treatment, which restores correct pH levels, sealing the scales of the cuticle. Intense re-storative and moisturizing actions. It makes hair extremely easy to comb.

Hrestore
Rebuilds the keratin structure with its vegetable proteins. It gives structure and body to the hair fiber and acts as a porosity-balancing agent.

Hypercolor
It grants a significant reduction of the development time, up to a third compared to the traditional methods (from 30 to 10 minutes, from 45 to 15 minutes). It nourishes the hair fiber, enhancing the shades.

Htech shampoo
It removes impurities and residues from styling products. It prepares the hair for the technical services. Ideal for refractory hair.

Hmilk no stress
It protects and moisturises hair during bleaching, remo-val of cosmetic colour and technical services. It bestows softness, keeping hair perfectly moisturized.

Hbright
Gives new light and intensity to dull, lifeless and faded hair. Enhances the hair colour with ultra shiny effects. Protects hair by restoring fibre quality. Intensifies the illuminating action of OWAY colouring treatments.

How to use

Each Hsystem product is used within specialised parameters with all OWAY's technical services.

Active ingredients

Biodynamic Hibiscus Extract - Rich in anthocyanins (flavonoides), organic acids, carbohydrates and vitamins. A powerful antioxidant. It protects the hair from free radicals and external aggressions, strengthening its structure.

Organic Perilla Oil -Rich in fatty acids, nourishes hair fibers and polishes the stem. Soothing and calming for the scalp it has an anti-aging action due to the high content of flavonoids.

Ethical Date Oil from Burkina Faso -Nourishing and elasticising. In a village, an African women’s cooperative picks dates, which are then processed by the community. OWAY contributes to the economical safety of several families in the villages of Burkina Faso, through the purchase of this raw material. 

Cotton Proteins -They have a substance giving action, conferring body and structure to the hair. They prevent drying out and perform repair and re-storing actions on the hair fibre. Emollient and nourishing properties of the scalp. 

Moringa Peptides -Moringa, of Indian origin, is considered a ma-gic plant with countless cosmetic virtues. The Moringa peptides (seeds) contain an excellent amount of proteins, vitamins and mineral which help to eliminate the toxic effects cau-sed by pollution.

Rice Bran Oil -An oil with softening, moisturizing and smo-othing properties. Rich in natural tocopherols (Vitamin E), it is a powerful antioxidant and anti-inflammatory, it counters free radicals and protects scalp and hair keeping the lipid moisturization level stable.

Jojoba Oil -Nourishes and moisturizes dry and very dry hair. It repairs damaged cuticles. Highly ab-sorbed by skin and hair, it keeps the skin hydrated.

Phytoceramides -Phytoceramides are plant-derived lipids that fill the empty spaces in the external cuticle of hair. Through the solubilisation process, which makes them bioavailable, they penetrate the lipid barrier and regenerate it. Thanks to the regeneration of the lipid barrier, loss of water decreases,and hair becomes more moisturized.

Rice Proteins -Rice proteins have a volumizing and fortifying role. They increase the hair's ability to retain water, thus carrying out a moisturising and water-regulating action and therefore counte-racting the frizz effect.

Does not contain

PARABENS / MIT / ARTIFICIAL COLORANTS / PEG-PPG-BG / PETROLATUM / PHTHALATES / EDTA / SLES / SLS / GMO

pH

Hbalance shampoo 4.0 – 5.0

Hbalance mask 3.0 – 4.0

Hrestore 4.0 – 4.95

Htech shampoo 6.5 – 8.0

Hmilk no stress 3.5 – 5.0

Size

Hscreen 100mL
Hbalance shampoo 950mL
Hbalance mask 500mL
Hrestore 240mL
Hypercolor 50mL 
Htech shampoo 500mL
Hmilk no stress 500mL
Hbright 540mL

Hstraighten

Need to know

Anti‑frizz taming and smoothing program with film‑forming action.

Action

No more frizzy effect. Restores hydration and soft-ness to the hair fibre. Reduces excessive unwanted volume. Perfectly closes the cuticles, bringing more brightness. Filming effect on the surface of the hair. Perfectly tamed hair, without electrostatic effects. Restores the well-being of the hair, protecting it from adverse external agents. 

How to use

1. Run a preparatory shampoo with Htech shampoo.

2. Apply Hrestore on the lengths to adjust the porosity of the hair.

3. Pre-dry the hair with the help of a hairdryer, for at least 80% of the hair.

4. Pour into a non-metallic bowl approximately from 80 to 150 ml of Hstraighten.

5. Apply the product starting from the back, making horizontal separations of about 1 cm. Apply using the brush; then distribute with the comb.

6. Leave on for 30 minutes; once the processing time is over, dry the product on the hair for at least 70% with a hairdryer and a flat brush.

7. SMOOTHING PROGRAM ONLY - Once the drying phase is finished, work the hair with the ceramic plate, always starting from the back of the head, taking strands of about 0.5 cm.

8. At the end of the straightener procedure, rinse thoroughly and apply a generous amount of Hmilk no stress all over the hair.

9. Leave on for at least 15 minutes.

10. Rinse thoroughly.

11. Proceed with drying and finish by using the hair straightener again.

Active ingredients

Biodynamic Dock -Its Iron, Magnesium, Potassium and Calcium content helps to replenish the capillary fibre with minerals, while thanks to its Vitamins A and C it offers energy and antioxidant protection. Dock is cultivated using the biodynamic method, the purest farming technique that completely excludes the use of synthetic pesticides and fertilisers. 

Organic Mullein -A technical active ingredient of plant origin with an extraordinary illuminating power. Mullein exploits the principle of photoluminescence, absorbing the most powerful UV radiation and transforming this into extraordinary brightness. Mullein extract increases hair shine with a progressive action, treatment after treatment. It protects from photo-oxidative stress due to UV rays. It makes hair younger and healthier. 

Ethical Date -Rich in saponins, it has moisturising and re-structuring qualities. Nourishing and elasticising, it improves the structure of the hair fibre over time. Thanks to the presence of flavonoids, it has an antioxidant action that helps fight cellular ageing. It protects from the aggression of external agents. 

Oleoblend Complex -A naturally derived biotechnological complex which provides a film-forming action on the surface of the hair without weighing it down. In synergy with a mix of Coconut and Avocado oils, it constitutes a super-nutrient mix with pronounced protective, moisturising, emollient properties, which restores the hydrolipidic balance of the hair and smooths its surface, giving brightness and acting as an effective anti-frizz. It strengthens the hair fibres, reducing breakage, preventing split ends from forming and facilitating styling.

Glyoxylic Acid -It recomposes the electrostatic charges which bind together the amino acids inside the hair; the reconstructive action of the structure is delicate on the hair fibre. Its combination with the mechanical action of the hair straightener allows the amino acids to rearrange further, giving the hair surface greater compactness and consequently making it smoother.

Does not contain

SLS / SLES / PARABENS/MIT / ARTIFICIAL COLORANTS / EG-PPG-BG / PETROLATUM / PHTHALATES / EDTA / GMO

pH

Acid

Size

500mL

Technical Brochure

View the Technical Brochure here.

Owave

Need to know

Permanent waving system that gives support,volume, movement and shape to the hair.

Action

Long-lasting waving treatment for resistant hair. Allows changing shape to hair in complete safety. Customizable waves depending on the technique used. Creates flexible, defined and elastic curls. Non-aggressive formula based on Cystea-mine, an amino acid derivative similar to Keratin. Enriched with botanical active ingredients that protect and elasticize hair fibre during treatment.

How to use

1. Run a preparatory shampoo with Htech shampoo.

2. Apply Hrestore on the lengths to adjust the porosity of the hair.

3. Pre-dry the hair with the help of a hairdryer, for at least 80% of the hair.

4. Pour into a non-metallic bowl approximately from 80 to 150 ml of Hstraighten.

5. Apply the product starting from the back, making horizontal separations of about 1 cm. Apply using the brush; then distribute with the comb.

6. Leave on for 30 minutes; once the processing time is over, dry the product on the hair for at least 70% with a hairdryer and a flat brush.

7. SMOOTHING PROGRAM ONLY - Once the drying phase is finished, work the hair with the ceramic plate, always starting from the back of the head, taking strands of about 0.5 cm.

8. At the end of the straightener procedure, rinse thoroughly and apply a generous amount of Hmilk no stress all over the hair.

9. Leave on for at least 15 minutes.

10. Rinse thoroughly.

11. Proceed with drying and finish by using the hair straightener again.

Active ingredients

Biodynamic Helichrysum Hydrolat -Helichrysum is a natural, emollient and pro-tective active ingredient that helps hair stay hydrated and retain nutrition during the wavingtreatment. It prevents dehydration and gives flexibility to hair fibers. In addition, its proper-ties fight free radicals for an anti-ageing action.

Organic Blackthorn Extract -Blackthorn optimally regenerates and streng-thens skin and hair. It yields elasticity and moisture. It adds strength and elasticity to hair during the OWAVE waving treatment.

Ethical Chia and Flax Extract- An active ingredient with the powerful com-bination of Polysaccharides obtained from Flax and Chia. Thanks to its bio-adhesive pro-perties, this complex adheres to hair fibre, wrapping hair in a film that yields long-lasting elastic curls. The Polysaccharide film protects hair during treatment, smooths cuticles and keeps them hydrated, ensuring elastic, he-althy and defined curls.

Cysteamine -Without Thioglycolic Acid and Free Ammonia, OWAVE has a non-aggressive formula based on Cysteamine. An amino acid derivative rela-ted to Keratin naturally present in hair, Cyste-amine is a reducing agent that respects hair health. It changes your hair shape by acting on sulphur bridges and modifying hair fibre.

Does not contain

SLS / SLES / PARABENS / MIT / SYNTHETIC FRAGRANCES / PEG-PPG-BG / PETROLATUM / PHTHALATES / EDTA / GMO

pH

owave 1A 8.2 - 9.0

owave 1B 8.2 - 9.0

owave 2 2.0 - 3.0

Size

500mL

Technical Brochure

View the Technical Brochure here.

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